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Management Team


John Gates, CEO

John Gates, CEO and founder of Medallion Landscape Management, Inc. brings more than thirty-five years of progressive and responsible experience to the commercial landscape industry. Under John’s tutelage, Medallion continues to be the recipient of multiple industry awards for landscape design, renovation and maintenance. Under John’s leadership, the company has grown from just four employees in 1995 to its current count of over one hundred and twenty. A graduate of San Jose State University in 1980, John Gates holds a BA in Communication and Business Administration.

Ildefonso (Fonsie) Bettencourt, COO

Fonsie is a seasoned landscape professional who joined forces with Medallion Landscape in 2001. He has over 25 years of experience in the landscape industry in the Bay Area, including running his own landscape and tree service for 15 of those years. Fonsie currently oversees the day-to-day operation of the landscape maintenance and tree divisions for Medallion. His responsibilities include training, quality control, writing proposals and interfacing with clients.

Rob Rosenberg, CFO

Although new to the landscape industry, Robert Rosenberg has gone back to his roots as an entrepreneur and owning a small business. Previous to joining up with Medallion Landscape, Robert was a shareholder in Massingham & Associates Management, Inc., a large community management firm in the Bay Area. After he sold his shares in Massingham to Associa, he oversaw a portfolio of 11 Associa branch offices throughout the United States.

Robert holds a B.A. degree from San Jose State University, with a concentration in accounting. In addition, he received his law degree from the Santa Clara School of Law in May of 1999.


Account Management Structure


When we created our account management structure, we had you, our customer in mind. Each customer is set up with a dedicated, knowledgeable account manager, who is available to ensure all of your property’s landscaping needs are being meet. When you want to walk your property grounds and ensure our crews are managing your property to your liking, our account manager will be there with you. Our account manager gets support from every part of the company, including our senior management, landscape design professionals, service managers, crew leaders and our administrative staff. We work as a team, to not only support our account manager, but more importantly you, our client.

What People Are Saying About Us:

"I have known John Gates and worked with Medallion Landscape Management for over 10 years, doing mostly commercial landscape management and tree care. They have also taken care of their lawn conversions, water management and drought tolerant planting.

Medallion gives great service and excellent pricing and they have a can do attitude. I like the fact that I can call the office, and whoever answers the phone will be upbeat, immediately ask for details and then get right on it – and I know it’s going to get handled to my satisfaction with the highest of integrity.

I value their service for several reasons — they know my standards from property to property, so I don’t have to worry or micromanage them; size does not matter — big or small they provide the same quality of work; and I’m assured of getting the highest quality for the best value, and service that’s consistent across the board.

They resolve issues right away, are very hands on, and are always there for us!

One of Our Projects with Medallion: At the end of 2105 and beginning of 2016, Medallion Landscape completed a turf conversion for us, which was one of our largest projects with them to date. We were very happy with their work. They also secured us rebates from the local/state water districts, which saved our client a considerable amount of money."

Mitsie Smith, Owner

Smith Commercial Management, Inc.